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Understanding Care Navigation vs Care Management: Key differences explained

August 21, 2025

In advanced primary care, two distinct but complementary functions play crucial roles in patient care delivery: Care Navigation and Care Management. While these terms are often used interchangeably, they represent different approaches to patient support, each with unique responsibilities, timing, and staffing requirements.

What is Care Navigation?

Care Navigation focuses on helping patients optimize their health plan benefits before and during initial care contacts. This function primarily involves non-clinical staff who serve as guides, navigating patients toward appropriate providers and services prior to visits. Care Navigation encompasses several key activities including appointment scheduling, answering basic patient questions, and helping patients establish relationships with healthcare providers.

The timing of care navigation is particularly important. These services typically occur upstream in the care process, engaging patients at the moment they need guidance on where to go and how to access care. Navigation staff handle inbound patient queries and provide immediate, accessible responses to reduce patient frustration that often occurs with unresponsive health plan member lines.

What is Care Management?

Care Management operates downstream from navigation services and involves clinical staff, often nurses, who manage post-visit activities. Once a patient has established care relationships, coordination takes over to manage the complex web of follow-up services and referrals that emerge from clinical encounters.

The scope of Care Management includes managing referrals between providers, ordering necessary imaging or laboratory tests, and coordinating durable medical equipment when patients need ongoing support tools. Clinical staff in care management roles establish deeper relationships with patients as they manage ongoing care needs that extend beyond initial appointments.

Care management generates savings by reducing unnecessary referrals and managing in-network provider relationships effectively. The clinical expertise required for this role allows staff to make informed decisions about appropriate next steps in patient care pathways.

Key differences in practice

The distinction between navigation and management becomes clearer when examining their operational characteristics. Navigation operates with a patient-facing focus on access and initial guidance, while management coordinates the clinical follow-through after care relationships are established.

Staffing requirements differ significantly between these functions. Navigation relies on non-clinical staff who excel at customer service, benefits knowledge, and basic healthcare system guidance. Management requires clinical expertise, typically from nursing professionals who can assess medical needs and make informed decisions about care sequencing.

The timing of interventions also varies substantially. Navigation occurs at the front end of care episodes, helping patients understand their options and access appropriate services initially. Management happens after clinical encounters, managing the cascade of follow-up activities that can result from medical visits.

Integrated approach to patient support

Both navigation and management contribute to cost management through different mechanisms. Navigation generates upstream savings by directing patients to appropriate services from the start, preventing costly misallocation of resources. Primary and specialty care visits facilitated through effective navigation produce savings by ensuring consultations occur with appropriate providers and unnecessary procedures are avoided.

Management leads to downstream savings through effective referral management and utilization of direct networks that provide significant cost reductions on services such as infusions and imaging. The ability to coordinate these services through established networks can reduce costs by 10-20% while maintaining quality standards.

The integration of both navigation and management creates a comprehensive patient support system. Navigation ensures patients enter the healthcare system at appropriate points with proper guidance, while management ensures they receive seamless follow-up care that addresses their ongoing needs efficiently.

Together, these functions establish a comprehensive approach to patient support that addresses both immediate access needs and longer-term care management requirements. Understanding these distinct roles helps healthcare organizations deploy resources effectively and ensures patients receive appropriate support throughout their care journey.

Talk to our team about how a holistic approach to care management can save thousands in healthcare costs.

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